October 24, 2017 Comments Off on Strategies for Branded Drug Lifecycle Management: Part 5 – Adaptation Posted in: Insights This is part five of a six-part series on drug lifecycle management: Four Strategic ChoicesPrevention Innovation Extraction Adaptation Summary and Conclusion This article is adapted from Song CH, Han J-W. Patent cliff and strategic switch:…
The post St…
October 24, 2017 Comments Off on Strategies for Branded Drug Lifecycle Management: Part 4 – Extraction Posted in: Insights This is part four of a six-part series on drug lifecycle management: Four Strategic ChoicesPrevention Innovation Extraction Adaptation Summary and Conclusion This article is adapted from Song CH, Han J-W. Patent cliff and strategic switch:…
The post St…